Creative Approaches and Current Possibilities of AI in Audiovisual Production

Does generative artificial intelligence offer real value in professional production, or is it an overrated trend that falls short in terms of quality and craftsmanship? Where does AI truly help, and where is it still unusable for filmmakers? Professionals from Czech Television, PFX, and IS Produkce will break down the possibilities of integrating AI tools into the creative process. Both the panel and the case study will focus on concrete experiences, current technical limitations, and the efficiency of using AI in television and film production.